Lyft Says ‘Continuous Innovation' of App Earns Record Annual Ridership

Lyft says differentiated offerings on its app helped drive its annual ridership to the highest level in the company’s history.For full-year 2023, the rideshare platform had more than 40 million active riders, defined as riders who took at least one ride during that period, Lyft said in a Tuesday (Feb. 13) earnings release.In the fourth quarter, Lyft had 22.4 million active riders who took a ride during that three-month span, the release said. That total was up 10% year over year.“Continuous innovation gives ...