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大鹏新区:旅游奋进年 山海气象新
OCTOCT(SZ:000069) 深圳新闻网·2024-02-18 00:33

Core Insights - Dapeng New District is positioning itself as a world-class coastal ecological tourism resort, with significant growth in tourist numbers and revenue during the recent Spring Festival [1][2][3] - The district has implemented a series of innovative cultural and tourism activities to attract visitors, resulting in a substantial increase in both domestic and international tourist numbers [2][3] - The "Hundred Million Project" is a key initiative driving high-quality development in the region, focusing on enhancing tourism and cultural integration [4][5][6] Tourism Growth - In 2023, Dapeng received over 16.11 million visitors, generating tourism revenue exceeding 9.7 billion yuan [1] - During the Spring Festival, the district welcomed 827,400 visitors, a year-on-year increase of 125.27%, and achieved a tourism revenue of 534 million yuan, up 149.07% [1][2] - The overnight visitor rate surged by 232.47%, with 154,600 overnight stays recorded [1][2] Cultural and Tourism Activities - The district organized over 100 cultural and tourism events during the Spring Festival, including traditional performances and modern entertainment [2][3] - Notable attractions included the B.Duck character and various themed tours that highlighted local heritage and natural beauty [1][2] - The integration of cultural elements into tourism has been emphasized, with a focus on creating diverse experiences for visitors [2][3] Infrastructure Development - Dapeng is advancing its transportation infrastructure to support tourism, including the construction of new roads and rail lines [7][8][9] - The "16810" project aims to enhance tourism infrastructure, including the development of ten major facilities to improve accessibility [8][9] - Future plans include a comprehensive transportation network that will facilitate easier access to tourist attractions and improve overall visitor experience [8][9] Economic Impact - The district's tourism strategy is expected to significantly contribute to the local economy, enhancing its competitiveness and attractiveness [4][5][6] - The focus on high-quality tourism development aligns with broader regional goals to boost economic growth and improve living standards for residents [4][5][6]