Cart.com Acquires Amify to Expand Amazon Marketplace Offerings

Unified commerce firm Cart.com has acquired Amify to expand its Amazon Marketplace services offering.Amify, which made a name for itself as the first “Amazon-as-a-service” company, provides merchants with Amazon optimization and advertising solutions.According to a Tuesday (April 2) news release, the acquisition will help meet rising demand from Cart.com’s roster of brands that need omnichannel software, services and logistics.“Amify enables brands selling on Amazon to optimize their presence, sales and pro ...