Adidas shares rise 6% after first-quarter profit hike, improved outlook

Adidas shoes are displayed at a DSW store on January 31, 2024 in Novato, California.Shares of Adidas jumped 6.3% on Wednesday after the company unexpectedly raised its full-year guidance and reported a year-on-year profit increase in the first quarter. The German sportswear company said that it now expects currency-neutral revenues to increase at a mid-to high-single-digit rate in full-year 2024, compared with a previous projection of growth near a mid-single-digit rate.Operating profit for the year is now ...