EU privacy body adopts view on Meta's controversial ‘consent or pay' tactic

Incoming guidance by an expert steering body for European Union data protection law could have major implications for Meta’s surveillance advertising business model: Large platforms such as Facebook and Instagram cannot force a “binary” pay or consent choice on users, according to a Politico report Wednesday, citing two people with direct knowledge of the decision. Yet a binary choice (aka “consent or pay”) is exactly what Meta is currently forcing on users in the region.The decision looks set to leave Meta ...