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The Coca-Cola Company and Microsoft announce five-year strategic partnership to accelerate cloud and generative AI initiatives
Coca-ColaCoca-Cola(US:KO) Prnewswire·2024-04-23 13:30

ATLANTA and REDMOND, Wash., April 23, 2024 /PRNewswire/ -- Microsoft Corp. and The Coca-Cola Company on Tuesday announced a five-year strategic partnership to align Coca-Cola's core technology strategy systemwide; enable the adoption of leading-edge technology; and foster innovation and productivity globally. As part of the partnership, Coca-Cola has made a $1.1 billion commitment to the Microsoft Cloud and its generative AI capabilities. The collaboration underscores Coca-Cola's ongoing technology transfor ...