Visa (V) Revolutionizes Payments Landscape With New Products
VisaVisa(US:V) zacks.com·2024-05-16 18:56

Core Insights - Visa Inc. has introduced a variety of new products and services at the Visa Payments Forum aimed at transforming payment methods for customers and merchants, which is expected to enhance its market position in the evolving payments industry [1] - The Visa Flexible Credential allows customers to use multiple payment methods through a single card, addressing the demand for choice among users [1] - Visa's new Tap to Everything feature enhances customer experience with various tap functionalities, indicating a growing trend in contactless payments [1] Product Innovations - Visa Payment Passkey Services aims to reduce online fraud, which is significantly higher than in-person fraud, by integrating security features like biometric scans into the checkout process [2] - The Pay by Bank product enhances the security of non-card payments, which are currently lagging in digital adoption [2] - Visa Protect for A2A Payments is designed to secure Real-Time Payments networks, leveraging Visa's extensive experience in fraud mitigation [2] - Data Tokens will enhance security through the tokenization of sensitive cardholder information, allowing customers to control data sharing with merchants [2] Financial Outlook - Visa anticipates a low double-digit growth in net revenues for fiscal 2024 on an adjusted constant-dollar basis, driven by the introduction of new products and services [3] Stock Performance - Visa's shares have increased by 21.7% over the past year, outperforming the industry average of 18.8% [4]