Starbucks: I Finally Bought This Coffee King
StarbucksStarbucks(US:SBUX) seekingalpha.com·2024-05-22 13:14
JohnFScott A major post earnings pull back Back in 2023, I wrote an article surmising that a recessionary environment where the consumer would have to tighten their wallet may benefit inferior products like J. M. Smucker's (SJM) Folgers brand. I believed Starbucks (NASDAQ:SBUX) was overpriced for the growth rate the market was expecting which also hinged on a China expansion strategy. Since that article, Starbucks has finally dropped into a buy zone. I still believe I am paying a premium price for the b ...