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As outdoor participation increases, more people seek health benefits of outdoor activity, according to Winnebago Industries insights survey
WinnebagoWinnebago(US:WGO) globenewswire.comยท2024-05-23 20:02

Core Insights - A recent survey by Winnebago Industries indicates a growing trend among Americans towards outdoor activities for health and happiness, with 71% of respondents acknowledging the health benefits of outdoor activities, marking a 3% increase from 2023 [1][3] Participation Trends - Outdoor participation has risen significantly, with 89% of respondents engaging in activities like camping, hiking, and boating in 2023, reflecting a 29% increase since 2020 [2] - Looking ahead to 2024, 86% of respondents plan to either increase or maintain their outdoor activity levels, and 95% intend to participate in outdoor activities this summer [4] Camping and RVing Insights - For 2024, 37% of respondents plan to go camping, which is a 2% increase from the previous year, while 11% plan to take RV trips, remaining steady from last year [5] Benefits of Outdoor Activities - The survey highlights that outdoor activities are linked to improved physical and mental health, with respondents citing benefits such as reduced stress and enhanced feelings of freedom and personal growth [3][5] Youth Engagement - Engaging younger generations in outdoor activities is crucial, as 69% of respondents believe these activities can help reduce screen time. However, only 45% of Gen Z feel comfortable outdoors compared to 62% of millennials [6][7] Company Overview - Winnebago Industries is a leading manufacturer of outdoor recreation products, including motorhomes and powerboats, and is committed to sustainable innovation and vertical integration [8]