TANQUERAY INVITES MARTINI LOVERS TO BOOK A TABLE AND MAKE IT 'FANCY HOUR' WITH A FIRST OF ITS KIND OPENTABLE PARTNERSHIP
During martini month, local influencers will showcase 'Fancy Hour' experiences in New York City, Boston, Miami and at home. Tanqueray's new, bold creative will inspire 'Fancy Hour' participation, featured in OOH digital ads and truck ads across the three cities. A weather-triggered media campaign, in partnership with Genius Sports, will target consumers in Philadelphia, Boston, Tampa Bay, and New York City with weather tailored 'Fancy Hour' content. Finally, a custom Snapchat AR filter will highlight three ...