European Wax Center's EWC TREAT® Get Smooth Skin Clearing Body Polish WINS 2024 SELF Healthy Beauty Award

Company Overview - European Wax Center, Inc. is the largest and fastest-growing franchisor and operator of out-of-home waxing services in the United States, with over 1,000 centers in 45 states [5] - The company generated sales of $955 million in fiscal 2023 and performs more than 23 million services annually [5] Product Recognition - The EWC TREAT® Get Smooth Skin Clearing Body Polish won the "Best Body Scrub" category in the 2024 SELF Healthy Beauty Awards, highlighting its effectiveness and quality [1][3] - This product was launched in late 2023 and received recognition just six months later, indicating a strong market reception [3] Product Details - The Get Smooth Skin Clearing Body Polish contains a combination of Polyhydroxy Acid (PHA) and Glycolic and Lactic Acids (AHAs) at a total concentration of 12%, designed to refine skin texture and prevent ingrown hairs [2] - It retails for $18.00 and is available at all European Wax Center locations, as well as online [4] Industry Impact - The SELF Healthy Beauty Awards focus on active ingredients and involve extensive testing by dermatologists and experts, ensuring that winning products are effective [3][6] - European Wax Center emphasizes a holistic at-home regimen to maintain waxing results, positioning its products as essential for customer satisfaction [3]