Diageo (DEO), Tolaram Alliance to Aid Growth in Guinness Nigeria

Diageo plc's (DEO) focus on improving productivity coupled with its diversified footprint, a solid portfolio of brands, innovation and marketing investments, and pricing initiatives, appear encouraging. In the latest development, the company revealed that it has established a model for Guinness in Nigeria by entering into a long-term partnership with a leading manufacturing, marketing and distribution conglomerate, Tolaram, to drive growth and sell its shareholding in Guinness Nigeria PLC. This transaction ...