行业周报(20240701-0705):奥运临近,运动鞋服消费有望升温
Yong Xing Zheng Quan·2024-07-11 01:02

Investment Rating - The industry investment rating is maintained as "Overweight" [1]. Core Viewpoints - As the Paris Olympics approaches on July 26, 2024, consumption of sports shoes and apparel is expected to increase, with various fashion and sports brands preparing for the event [6][7]. - The report highlights the collaboration between Olympic teams and local brands, including high-end and fast-fashion brands, indicating a potential for sustained brand benefits from the Olympics [6]. - Vietnam's textile and footwear exports show a divergence in performance, with textile exports remaining stable at $3.1 billion in June, while footwear exports grew by 12.82% year-on-year [6][7]. - The report suggests that the industry is entering a recovery phase due to growth in external demand and a rebound in domestic consumption [7]. Summary by Sections 1. Core Viewpoints - The upcoming Paris Olympics is expected to boost sports apparel consumption, with various brands participating [6]. - Vietnam has surpassed China as the largest clothing supplier to the U.S., indicating a shift in manufacturing dynamics [6]. 2. Industry Dynamics 2.1 Market Performance - During the period from July 1 to July 8, 2024, the Shanghai and Shenzhen 300 index fell by 0.88%, while the textile and apparel sector declined by 1.34%, underperforming the index by 0.46 percentage points [8]. - Among the sub-sectors, the accessories segment rose by 1.69%, while apparel and textile manufacturing fell by 2.53% and 1.30%, respectively [8]. 2.2 Individual Stock Performance - In the A-share market, 49.56% of the 113 retail companies saw their stock prices rise, while 50.44% experienced declines [14]. 3. Industry Tracking 3.1 Industry Data Tracking - In May, the total retail sales of consumer goods reached 39,211 billion yuan, a year-on-year increase of 3.7%, with apparel, shoes, and textiles growing by 4.4% [18]. - Textile and apparel exports in May amounted to $26.13 billion, a year-on-year increase of 4.5% [32]. 3.2 Industry News - Bosideng's stock fell over 15% following an announcement of a share placement to optimize its shareholder structure [36]. - Brazil's cotton production is expected to reach a record high in the 2023/24 season, indicating potential impacts on global cotton supply [36]. 4. Company Announcements - Key announcements from textile and apparel companies include financing updates and profit forecasts, indicating a focus on optimizing product structures and expanding market reach [38].