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Southwest Securities·2024-07-15 10:00

Investment Rating - The report maintains an investment rating of "Market Perform" for the media industry [1]. Core Insights - The media sector experienced a general decline of 2.94% this week, underperforming the ChiNext Index by approximately 4.64 percentage points, which rose by 1.69%. It also lagged behind the CSI 300 Index, which increased by 1.20% [7][9]. - The report highlights specific underperformance in sub-sectors, including gaming, advertising, sports, and education, with respective indices showing declines against the broader market [9][12][10]. Summary by Sections 1. Market Review - The media sector's performance was lackluster, with a decline of 2.94%, underperforming the ChiNext Index by 4.64 percentage points and the CSI 300 Index by 4.15 percentage points [7]. 2. Gaming Industry - The CITIC Gaming Index (CI005577) fell by 1.91%, while the CSI 300 rose by 1.20%, resulting in a relative decline of 3.12% [9]. - The top three gainers in the A-share gaming sector were Baotong Technology, Zhongnan Culture, and Century Huatong, while the biggest losers were Jibite, Yaoji Technology, and Caesar Culture [9]. 3. Advertising Industry - The CITIC Advertising Index (CI005847) decreased by 1.92%, underperforming the CSI 300 by 3.13% [10]. - The top three gainers in the A-share advertising sector were Dingsheng Shares, Lio Shares, and Zitian Technology, while the biggest losers were Fushi Holdings, Jiayun Technology, and Huayang Lianzhong [10]. 4. Sports Industry - The CSI Sports Index (399804) dropped by 1.52%, underperforming the CSI 300 by 2.72% [10]. 5. Education Industry - The CITIC Education Index (CI005816) fell by 4.31%, underperforming the CSI 300 by 5.52% [12]. - The Hong Kong education index (887671) decreased by 4.08%, lagging behind the Hang Seng Index by 4.27% [12]. 6. Investment Recommendations - The report suggests focusing on Mango Super Media (300413) and Shenzhou Taiyue (300002) as potential investment opportunities [1].