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宏观观察2024年第36期(总第547期):《中共中央关于进一步全面深化改革 推进中国式现代化的决定》解读系列之四-首发经济:发展趋势、面临挑战与相关建议*
中国银行·2024-08-04 08:30

Economic Overview - The "first release economy" is gaining attention as a significant force in urban brand development, with Shanghai leading and cities like Beijing, Chengdu, Shenzhen, and Hangzhou following closely[2] - From 2018 to 2022, Shanghai introduced 4,881 new brand stores, averaging 2.7 new stores per day, with over 30% of national retail first stores located in Shanghai[5] Challenges - The first release economy faces intensified homogenization among cities, leading to reduced differentiation and potential consumer fatigue[14] - The structure of the economy remains overly focused on retail and dining, with 52% and 45.63% of first stores in these sectors respectively, limiting market diversification[16][17] Recommendations - Encourage differentiated development based on local culture and regional characteristics to enhance the first release economy's impact[20] - Strengthen financial support for the first release economy by adjusting credit resources and innovating financial products tailored to new consumption patterns[22]