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策略专题:抗衰产业链之毛发专题
Huafu Securities·2024-08-08 06:00

Hair Medical Industry Overview - The hair medical industry in China is a multi-billion-dollar market, with the potential to reach 1381 billion yuan by 2030, driven by increasing consumer awareness and a young demographic facing hair loss issues [6] - The industry is divided into two main segments: hair transplantation and medical hair care, with the latter growing at a CAGR of 25.5% from 2016 to 2021, reaching 6.5 billion yuan [13] - The hair loss population in China exceeds 250 million, accounting for 17% of the total population, with a significant portion being young individuals under 30 years old [6][21] Hair Transplantation Market - Hair transplantation technology has evolved significantly since 1997, with advancements like 3D hair transplantation increasing hair transplant volume by 20% compared to traditional methods [9] - Chain hair transplant institutions dominate the market with a 23.9% share, while public hospitals are gradually exiting the market due to limited resources [11] - The hair transplant market has grown steadily from 2016 to 2022, with chain institutions leveraging marketing and professional services to capture a significant market share [11] Medical Hair Care Market - The medical hair care market, which includes scalp health management and post-operative hair nourishment, grew from 2.1 billion yuan in 2016 to 6.5 billion yuan in 2021, with a projected market share of 45.3% by 2030 [13] - This segment is expected to be a major growth driver in the hair medical services market due to its large customer base and demand for regular treatments [13] Emerging Hair Loss Prevention Products - The hair growth device market saw a significant surge in 2023, with sales reaching 440 million yuan, an 86.9% year-on-year increase, driven by consumer interest in hair health and personal appearance [37] - Oral hair loss supplements, particularly vitamin-based products, are gaining traction, with consumers showing a preference for mid-to-high-priced items [39] - Biotin gummies, a new concept in hair loss prevention, experienced a 308% year-on-year growth in 2021, indicating strong potential in the market [43] Minoxidil Market Analysis - The minoxidil market in China is dominated by two major players, Sihuan Pharmaceutical and Zhendong Pharmaceutical, which together hold over 90% of the market share [33] - Minoxidil, available in 2% and 5% concentrations, is a key drug for hair loss treatment, with the 5% concentration showing better efficacy [31] Investment Opportunities - The hair medical industry has low market penetration, indicating significant growth potential as consumer awareness and demand for hair health services increase [46] - The industry exhibits strong market elasticity, with demand remaining robust even during economic downturns, driven by the importance of personal appearance [46] - Rising disposable incomes are fueling consumer spending on hair health, particularly among middle-to-high-income groups, creating opportunities for high-value services and advanced treatments [46]