Shanxi Securities·2024-08-28 09:16Investment Rating - The report maintains a "Buy-A" rating for the company [2][6] Core Insights - In the first half of 2024, the company achieved revenue of 33.735 billion yuan, a year-on-year increase of 13.8%, and a net profit attributable to shareholders of 7.721 billion yuan, up 62.6% [3][6] - The company's e-commerce channel revenue grew by 25.1%, increasing its share of total revenue by 3.0 percentage points to 33.8% [1][6] - The performance of the Anta brand and FILA brand showed resilience, with Anta's revenue growing by 13.5% to 16.077 billion yuan, while FILA's revenue increased by 6.8% to 13.056 billion yuan [1][4] Summary by Sections Financial Performance - The company reported a gross margin of 64.1%, an increase of 0.8 percentage points year-on-year, and a net profit margin of 22.9%, up 6.9 percentage points [5][6] - The average inventory turnover days decreased by 10 days to 114 days [5] - Operating cash flow for the first half of 2024 was 8.502 billion yuan, with a cash balance of 32.399 billion yuan at the end of the period [5] Brand Performance - Anta brand's revenue accounted for 47.7% of total revenue, with a retail revenue growth in the mid-single digits [1][4] - FILA brand's revenue growth was slower, but the core segment is expected to see double-digit growth, particularly in footwear [1][4] - Other brands, including Descente and KOLON, saw significant revenue growth of 41.8% to 4.602 billion yuan [4] Market Data - As of August 27, 2024, the closing price was 71.650 HKD, with a market capitalization of 202.957 billion HKD [1][3] - The company plans to distribute an interim dividend of 1.18 HKD per share, with a payout ratio of 50.1% [3]