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AI驱动消费电子迭代升级,重视果链设备及材料布局机遇
ZHONGTAI SECURITIES·2024-10-17 05:30

Investment Rating - The report assigns a "Buy" rating for the industry, expecting a relative increase of over 15% in the next 6-12 months compared to the benchmark index [67]. Core Insights - The consumption electronics cycle is expected to recover driven by innovation, with AI technology facilitating industry growth. Major manufacturers are launching AI smartphones and PCs, leading to a new wave of device upgrades. Global smartphone shipments are projected to reach 285 million units in Q2 2024, a year-on-year increase of 8%, while PC shipments are also showing positive growth [3][8]. - Apple's new products, particularly the iPhone 16, are anticipated to initiate a new replacement wave due to significant hardware upgrades, including advanced camera systems and increased initial order volumes [3][24]. - The demand for mid-to-high-end 3C testing equipment is expected to rise as consumer electronics undergo upgrades, with the 3C automation equipment market in China reaching approximately 234.98 billion yuan in 2022 [3][38]. Summary by Sections AI-Driven Innovation Cycle - The consumption electronics industry has historically experienced cycles driven by innovation, with significant growth periods every decade. The current cycle is expected to be fueled by AI technology, leading to a resurgence in smartphone and PC shipments [5][19]. - AI technology is anticipated to enhance hardware capabilities, with the iPhone 16 expected to lead a new replacement trend due to its advanced features and increased initial orders [3][24]. Market Opportunities in 3C Equipment and Key Materials - Companies such as Saiteng Co., Ltd. and Oatmeal Technology are positioned to benefit from the demand for automation and testing equipment driven by the AI wave and the iPhone upgrade cycle. Saiteng's revenue and profit have shown significant growth, with a CAGR of 38.6% and 54.0% from 2019 to 2023 [41][46]. - The report highlights the importance of the FPC testing equipment market, with Oatmeal Technology being a leader in this space, benefiting from the iPhone's hardware innovations [47][54]. - The demand for TAC films is expected to grow significantly as the LCD panel industry shifts towards domestic production, with companies like Tianlu Technology entering the market to capitalize on this trend [57][61]. AI Mobile and PC Market Growth - The AI smartphone market is projected to grow rapidly, with an expected market share of over 50% by 2028. The introduction of AI PCs is also anticipated to drive significant growth in shipments, with predictions of reaching 44 million units in 2024 [19][22]. - The report emphasizes the need for advanced hardware configurations in AI smartphones, with companies like Apple leading the charge in integrating AI capabilities into their devices [23][27].