BIEM(002832) 国盛证券·2024-10-31 02:53Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Views - The company has shown a revenue growth of 7% year-on-year for Q1 to Q3 2024, with a total revenue of 3 billion yuan and a net profit of 760 million yuan, indicating strong performance compared to the industry [2] - The main brand continues to outperform the industry, with ongoing development of sub-brands that open up long-term growth opportunities [4] - The company is expected to maintain stable profits in 2024, with revenue growth projected to continue in the medium to long term due to channel expansion [6] Financial Performance Summary - For Q1 to Q3 2024, the company reported a gross margin of 76.4%, with a net profit margin of 25.4%, despite a slight decline in profitability metrics [2][3] - In Q3 2024, the company experienced a revenue decline of 4% year-on-year, with a net profit decrease of 17%, attributed to changes in product mix [3] - The company’s cash flow management remains stable, with a net operating cash flow of 650 million yuan, approximately 0.9 times the net profit for the same period [6] Brand and Channel Development - The main brand is focusing on product innovation and marketing strategies to enhance consumer engagement, including collaborations for promotional activities [4] - The company has seen positive performance in its direct sales channels, with a 35% increase in e-commerce revenue [5] - The total number of stores increased to 1,263 by the end of H1 2024, with plans for further expansion in H2 [5] Future Outlook - The company is expected to achieve a net profit of 919 million yuan in 2024, with a projected P/E ratio of 13 times [7] - Long-term growth is anticipated as the company continues to expand its brand portfolio and enhance its market presence [7]