Investment Rating - The investment rating for the company is "Buy" (maintained) [6] Core Insights - The company's revenue performance was below expectations, with Q1-Q3 2024 revenue at 7.007 billion yuan, a year-on-year increase of 23%. The net profit attributable to shareholders was 1.472 billion yuan, up 8% year-on-year, while the net profit after deducting non-recurring items decreased by 5% year-on-year [6] - The decline in net profit in Q3 was primarily due to increased sales and R&D expenses as the company expanded its domestic and international market presence and launched new products [6] - The company experienced a mixed performance across regions, with domestic sales expected to grow by 30% year-on-year, while European sales declined by 10% due to changes in sales channel structures [7] - The company is expected to see a rebound in revenue performance in Q4 due to strong pre-sales for the Double Eleven shopping festival and high growth rates in overseas markets [7] - The company has adjusted its profit forecasts for 2024-2026, now projecting net profits of 2.128 billion, 2.439 billion, and 2.868 billion yuan respectively, with corresponding year-on-year growth rates of 3.7%, 14.6%, and 17.6% [8] Financial Summary - For the first three quarters of 2024, the company reported total revenue of 7.007 billion yuan, with a year-on-year growth rate of 23.2%. The net profit attributable to shareholders was 1.472 billion yuan, reflecting an 8.2% increase year-on-year [9] - The company’s gross margin for Q1-Q3 2024 was 53.9%, with a projected PE ratio of 20 for 2024, which is below the average PE of 27 for comparable companies in the cleaning appliance sector [8][9]
石头科技:2024年三季报点评:欧洲渠道调整有所影响,期待Q4放量