传媒行业周报：海外AI应用陆续出现，持续看好国内AI应用落地机会

Investment Rating - The industry investment rating is "Outperform the Market" and is maintained [2]. Core Viewpoints - The report highlights that the AI sector's attention continues to rise, with companies like Applovin and Shopify benefiting from AI-driven business growth. The advancements in text-to-video technology are expected to lower user creation barriers and reshape the video content creation ecosystem. The report suggests focusing on companies with relevant AI products and quality IP reserves, while also monitoring cultural exports and IP derivatives [4][5]. Summary by Sections Industry Performance - The Haidong Media portfolio increased by 2.85% in November, while the Shenwan Media Index rose by 1.07%, contrasting with a 3.29% decline in the CSI 300 Index [8]. Recommended Companies - Suggested companies to focus on include: 1. Internet sector: Tencent Holdings, Bilibili-W, Kuaishou-W 2. Gaming sector: Kaiying Network, Shenzhou Taiyue, Gibit, Sanqi Interactive Entertainment, ST Huatong 3. Marketing: Focus Media, Easy Point Tianxia 4. IP Entertainment: Shanghai Film, Chinese Online, Yaoji Technology, Aofei Entertainment 5. AI Applications: Doushen Education, Kunlun Wanwei, Huace Film & TV, Meitu 6. Undervalued State-Owned Enterprises: Broadcasting - Jishi Media, Zhongguang Tianze; Publishing - Southern Media, Anhui New Media, Times Publishing 7. High-growth lottery sector: Songyang Resources 8. New focus on gaming + AI toy sector: Shifeng Culture [5].