谷子主题股票池与谷子指数：二次元消费掀狂潮，挖掘“谷子经济”机遇

Group 1: Market Overview - The "Guzi Economy" is driven by the continuous penetration of ACG (Animation, Comic, Game) culture, with the market for related products growing from 5.3 billion CNY in 2016 to 102.4 billion CNY in 2023, reflecting a CAGR of 52.7%[3] - The market for ACG-related products is projected to reach 160 billion CNY by 2026, representing a growth of 1.7 times compared to 2021[3] - The proportion of ACG-related products in the overall ACG industry increased from 28.0% to 46.1% from 2016 to 2023[21] Group 2: Industry Chain Insights - The "Guzi Economy" involves multiple segments including IP development, production, and sales channels, with a focus on upstream IP design and downstream sales channels as core components[27] - Upstream, domestic IP developers are increasingly collaborating with operators to enhance the reach of local IPs, with notable successes in the market[4] - The midstream production segment has low barriers to entry but is expected to benefit from the growth of quality IP resources[5] Group 3: Consumer Behavior and Trends - The Gen Z demographic, which constitutes 95% of the ACG user base, is a significant driver of the "Guzi Economy," characterized by diverse interests and a focus on experiential consumption[25] - The emergence of offline "Guzi stores" and the transformation of traditional malls are expanding the consumer base and influence of the "Guzi Economy"[45] - Online platforms, especially for second-hand transactions, are enhancing the economic effects of "Guzi" products, attracting a broader audience beyond traditional ACG fans[49] Group 4: Investment Opportunities - A "Guzi Economy" stock pool has been constructed based on upstream, midstream, and downstream perspectives, providing a selection of investment opportunities[52] - The "Guzi Index," based on the stock pool, achieved a net value increase of 52.5% from November 29, 2023, to November 29, 2024, outperforming the Wind All A Index by 42.64%[55]