AIGC行业跟踪报告（四十四）：火山引擎冬季FORCE原动力大会召开，梳理字节AI全产业链

Investment Rating - The report maintains a "Buy" rating for the industry, indicating an expected investment return exceeding 15% over the next 6-12 months compared to the market benchmark index [11]. Core Insights - The report highlights the significant advancements in AI technologies showcased at the ByteDance Winter FORCE conference, including the launch of the "Doubao" model, which is expected to compete with GPT-4 at a fraction of the cost [6]. - ByteDance's AI applications are positioned to leverage its extensive data reserves from platforms like Douyin and TikTok, enhancing its competitive edge in both consumer and enterprise markets [6]. - The report emphasizes the broadening application scenarios for the Doubao model, which now extends beyond traditional text processing to include visual understanding, music creation, and 3D modeling, thus enhancing user experience across various industries [6]. Summary by Sections Industry Overview - The report discusses the competitive landscape of the AI industry, noting that ByteDance's pricing strategy could lead to a reduction in prices across the sector, promoting wider adoption of AI technologies [6]. - The Doubao model's capabilities are highlighted, showcasing its ability to perform complex tasks and support various applications, including education and marketing [6]. Key Companies and Collaborations - The report identifies several companies within the ByteDance ecosystem, including: - Data Providers: Visual China, Silk Road Vision [6]. - Content Collaborators: CITIC Publishing, Bona Film Group [6]. - API Demand: Century Tianhong [6]. - AI Hardware: Lexin Technology, Runxin Technology, and others [6]. - The report also outlines partnerships in advertising and marketing, with companies like BlueFocus and Yidian Tianxia collaborating with ByteDance [9]. AI Applications and Market Potential - The report notes that ByteDance's AI applications are gaining traction, with the Doubao model leading in downloads and user engagement, indicating strong market potential [6]. - The enterprise-level applications, such as the "Kouzi" platform and HiAgent, are designed to enhance service capabilities for businesses, further expanding ByteDance's market reach [6]. Cross-Border E-commerce - The report highlights the growth of companies like Henglin Holdings and Yaowang Technology in the cross-border e-commerce space, leveraging platforms like TikTok for international expansion [9]. Investment Recommendations - The report suggests focusing on AI application partners, AI computing supply chains, and internet ecosystem collaborators as potential investment opportunities [6].