美容护理行业周报：2024年化妆品品牌榜公布

Investment Rating - The industry investment rating is "Market Weight" indicating that the industry index is expected to perform within -10% to 10% relative to the CSI 300 index over the next six months [35]. Core Insights - The beauty and personal care sector has underperformed the market, with the Shenyin Wanguo Beauty and Personal Care Index declining by 2.73% this week, trailing the CSI 300 Index by 1.60 percentage points [16][17]. - Domestic brands are gaining traction, with local brands occupying 7 out of the top 20 positions in the 2024 All-Net Cosmetics Brand Ranking, showing a total GMV growth of 38.73% year-on-year [4][23]. - New product launches from international brands like L'Oréal and Estée Lauder are expected to drive innovation and consumer interest in the market [5][30]. Market Performance - The CSI 300 Index fell by 1.13%, while the Shenyin Wanguo Beauty and Personal Care Index dropped by 2.73%, ranking 22nd among all primary industries [16][17]. - The top five gainers in the sector this week were Jinbo Biological (+5.49%), Runben Co. (+5.32%), Lihua Kexin (+3.26%), Marubi Biological (+2.20%), and ST Meigu (+1.85%) [19]. - Conversely, the top five decliners included Furuida (-8.87%), Shuiyang Co. (-6.32%), Haoyue Care (-5.75%), Shanghai Jahwa (-5.31%), and Lafang Cosmetics (-4.66%) [19]. Industry News - The 2024 All-Net Cosmetics Brand Ranking revealed that L'Oréal remains the top brand on platforms like Taobao and JD, while Han Shu leads on Douyin [4][24]. - The introduction of innovative products such as L'Oréal's Cell BioPrint and Estée Lauder's 6D Black Diamond Eye Cream highlights the ongoing trend of personalization in beauty technology [5][30][29]. Data Tracking - In November 2024, the total retail sales of consumer goods reached 43,763 billion yuan, with cosmetic retail sales declining by 26.4% year-on-year due to the timing of promotional events [31]. - Cumulative cosmetic retail sales from January to November 2024 showed a year-on-year decline of 1.3% [31].