2024年第四季度青岛写字楼与零售市场概况

Investment Rating - The report does not explicitly state an investment rating for the industry [2]. Core Insights - The overall demand in the Qingdao Grade A office market remains weak due to economic uncertainties and cost control measures by enterprises, leading to a net absorption of only 3,568 square meters, a 55% decrease quarter-on-quarter [38]. - The average rent for office space has decreased by 1.8% to RMB 101.2 per square meter per month, reflecting a downward trend in rental expectations [38]. - The report anticipates a significant supply of approximately 174,000 square meters of quality office space in 2025, with a total of about 360,000 square meters expected over the next three years [38]. - The retail market in Qingdao has seen a total stock increase to 4,109,300 square meters, with a slight decrease in vacancy rates to 8.5% due to new project openings [62]. - The average rental price in the retail market remains stable at RMB 436 per square meter per month, with a focus on attracting new brands and enhancing consumer experience [62]. Summary by Sections Economic Overview - Qingdao's GDP is reported at 1,239.9 billion RMB, with a third industry growth rate of 4.5% [4][11]. - The total retail sales of consumer goods reached 453.2 billion RMB, indicating a robust consumer market [6]. Office Market Overview - The total stock of Grade A office space in Qingdao is 1,793,528 square meters, with an overall vacancy rate of 24.3% [26]. - The average rent varies by district, with the highest in Laoshan CBD at RMB 111.23 per square meter per month [26]. Future Supply in Office Market - Upcoming projects from 2025 to 2027 are expected to add significant office space, intensifying market competition [28]. Retail Market Overview - The retail market's total stock is 4,109,300 square meters, with a vacancy rate of 8.5% [44]. - The report highlights the importance of experiential retail and the introduction of new brands to attract consumers [62]. Future Supply in Retail Market - Over 700,000 square meters of retail space is projected to enter the market from 2025 to 2027, indicating ongoing development in the sector [62].