轻工纺服行业周报：多家家居家电企业接入DeepSeek模型，关注AI赋能消费标的

Investment Rating - The industry investment rating is "Overweight (Maintain)" [5] Core Viewpoints - The integration of AI technologies like DeepSeek with the light industry is expected to enhance consumer demand, supported by policies promoting consumption and stabilizing the real estate market. This is anticipated to lead to a gradual recovery in domestic demand and improved expectations for cyclical sectors, resulting in potential valuation recovery [2][8] - The home furnishing sector is showing signs of recovery, with the national building materials and home furnishing market index reaching 110.35 in January 2025, a year-on-year increase of 8.46% and a month-on-month increase of 1.53%. The implementation of policies promoting replacement and upgrades is expected to boost consumer spending [2] - The paper and packaging industry is witnessing price increases from major companies, indicating a recovery trend. Companies like Sun Paper are expected to raise prices by 200 yuan per ton starting March 1, 2025, which may lead to stable growth in the sector [3] - The export chain is benefiting from ongoing overseas restocking demand, particularly in products like insulated cups and office furniture. Companies with proactive overseas capacity and supply chain strategies are recommended for investment [3][4] Summary by Sections Light Industry - The integration of AI technologies with light manufacturing is expected to enhance user experience and drive technological innovation in the home furnishing sector. Companies such as Oppein Home, ZBOM, and KUKA are highlighted as potential investment opportunities [2] - The home furnishing market is projected to benefit from the implementation of new policies aimed at expanding consumption, with leading brands likely to increase their market share [2] Paper & Packaging - Major paper companies are set to increase prices, indicating a recovery in the industry. The upcoming traditional peak season is expected to further support this trend, with companies like Sun Paper and Huawang Technology recommended for investment [3] Export Chain - The increase in container shipping rates and the ongoing demand for overseas restocking are expected to benefit the light industry export chain. Companies like Jiangxin Home and Jiayi Co. are suggested for their strong overseas strategies [4] Textile & Apparel - The overall consumption environment is showing signs of weak recovery, with policies aimed at boosting domestic demand. The outdoor economy is driving sales in sportswear, and companies like Bosideng are leveraging AI for product design, enhancing their competitive edge [8][9] - The textile manufacturing sector is expected to grow due to increased overseas production and enhanced core competitiveness, with companies like Huali Group and Weixing Co. recommended for investment [9][10]