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宠物行业周观点:宠物智能用品赛道投资升温,多企业跨界布局宠物经济
甬兴证券·2025-03-05 07:56

Investment Rating - The industry investment rating is "Increase" [6] Core Viewpoints - The pet industry is experiencing increased investment interest, particularly in smart pet products, driven by the rise of "empty nest" pet ownership and refined pet care demands [2][3] - Tianyuan Pet's acquisition of "Itpin" aims to enhance offline channel capabilities and integrate resources to strengthen its brand matrix centered around pet stores [1] - The Chinese pet economy is projected to grow from 592.8 billion yuan in 2023 to 1.15 trillion yuan by 2028, indicating a robust market trend [3] Summary by Relevant Sections Industry Overview - The pet industry is witnessing a surge in investment as companies from various sectors enter the market, recognizing the growing consumer spending on pets [3] - The market is characterized by a shift towards smart pet products, which cater to the needs of busy pet owners [2] Company Developments - Tianyuan Pet has launched its first asset acquisition project with Chongqing Xiyuan Information Technology Co., enhancing its B2B digital procurement platform for pet stores [1] - Xiaomai and other tech giants are entering the pet electronics market, developing smart pet devices [3] Market Trends - The demand for smart pet products is expected to grow due to advancements in AI, IoT, and big data technologies, which will create new opportunities in the industry [2] - Companies with strong product development, brand building, and resource integration capabilities are likely to thrive amid industry evolution [3] Investment Recommendations - Focus on companies involved in smart pet technology and interactive pet products, such as Tianyuan Pet, Yiyi Co., and Source Fly Pet [4] - Consider investments in companies like Xiaomi, Haier, and Unilever that are diversifying into the pet sector [4]