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摩托车行业系列点评十四:淡季不淡 中大排增势强劲
Minsheng Securities·2025-03-16 12:59

Investment Rating - The report maintains a "Buy" rating for the motorcycle industry, specifically recommending companies such as Chuanfeng Power, Longxin General, and Qianjiang Motorcycle [7][16]. Core Insights - The motorcycle industry is experiencing strong growth in the large-displacement segment, with significant year-on-year increases in sales, particularly in the 250cc and above categories [4][5]. - The report highlights that the domestic market remains robust even during the off-season, with exports recovering due to ongoing compliance with Euro 5+ standards [5][6]. - The overall market dynamics suggest a favorable outlook for 2025, driven by increased supply and the efforts of leading manufacturers to expand their export businesses [5][12]. Summary by Sections Sales Performance - In February 2025, sales of motorcycles above 250cc reached 58,000 units, a year-on-year increase of 134.9% and a month-on-month decrease of 2.2% [3]. - Cumulative sales for January and February 2025 totaled 117,000 units, reflecting an 84.8% year-on-year growth [3]. Market Structure - The 250-400cc segment saw sales of 38,000 units in February, up 228.4% year-on-year, while the 400-500cc segment had sales of 10,000 units, a 16.4% increase [5]. - The 500-800cc segment also performed well, with February sales of 8,000 units, marking a 135.2% increase year-on-year [5]. Competitive Landscape - The top three companies in the 250cc+ segment in February were Chuanfeng Power, Longxin General, and Qianjiang Motorcycle, with a combined market share of 38.7% [6]. - Chuanfeng Power's sales in February were 8,000 units, with a market share of 14.7%, while Longxin General and Qianjiang Motorcycle had market shares of 13.5% and 10.5%, respectively [6]. Future Outlook - The report anticipates continued strong demand for large-displacement motorcycles, with leading companies expected to benefit from new model launches and enhanced export capabilities [15]. - The motorcycle culture is gradually forming, which is expected to further drive demand in the coming years [15].