Investment Rating - The industry investment rating is "Positive" (maintained) [7] Core Viewpoints - The home appliance industry has evolved from traditional appliances to smart appliances and now to AI-enabled appliances, driven by breakthroughs in domestic large models [2] - The integration of AI technology is expected to transform televisions into the central hub of smart home systems, enhancing user experience through voice control and remote monitoring [2] - Major brands are actively embracing AI applications, with Samsung leading the way through a comprehensive ecosystem built on chip, system, and software integration [3][4][5] Summary by Sections 1. AI-Driven Transformation in the Television Industry - The evolution of home appliances has progressed through several stages, culminating in AI appliances that can proactively serve user needs [11][12] - The introduction of large models like DeepSeek is expected to enhance the capabilities of AI appliances, allowing for more personalized and efficient user interactions [14][17] 2. Leading Black Appliance Brands and Their AI Applications - Samsung has established a strong competitive edge by integrating AI capabilities into its televisions, utilizing advanced chips and software systems to enhance user experience [30][31] - Hisense has become the first brand to integrate the DeepSeek model, significantly improving its AI television's logical reasoning and multi-scenario applications [40] - TCL is also integrating DeepSeek technology across its product lines, enhancing smart home device interconnectivity and user experience [45] 3. Investment Recommendations - The report suggests that companies capable of integrating chips, systems, and application ecosystems will gain a competitive advantage in the upcoming AI wave [5] - Hisense and TCL are specifically recommended as potential beneficiaries of the AI-driven transformation in the television sector [5]