Guoyuan Securities·2025-02-18 05:16Investment Rating - The report maintains a "Buy" recommendation for the media industry [5] Core Insights - The media industry saw a weekly increase of 9.54%, outperforming the Shanghai Composite Index and other major indices during the same period [12][19] - The film "Nezha" has broken the 12 billion yuan box office mark, setting a new record in Chinese cinema [40][44] - AI applications are rapidly growing, with DeepSeek surpassing 100 million users and significant increases in downloads for leading AI products [23][28] Market Performance - The media sector ranked first among sub-industries with a weekly increase of 9.54%, while the Shanghai Composite Index rose by 1.30% [12] - The film and cinema sector experienced the highest growth, with a weekly increase of 35.78% due to strong performance during the Spring Festival [12] Industry Key Data AI Applications - DeepSeek's user base has quickly surpassed 100 million, with a notable increase in downloads for top AI products [23] - ChatGPT's web traffic reached 3.98 billion visits in January, reflecting a 4.31% increase [24] Gaming - Tencent's products dominated the gaming sales charts, with "Honor of Kings" and "Peacekeeper Elite" leading the top three [33] - The game "Endless Winter" continues to perform well in overseas markets, contributing to significant revenue growth [36] Film - The total box office for the week reached 45.67 billion yuan, with "Nezha" leading the charts and achieving a cumulative box office of over 120 billion yuan [40][46] - Upcoming films include "Your Color," directed by renowned Japanese director Naoko Yamada, which is expected to perform well upon release [48]