ZUO LI YAO YE(300181) 湘财证券·2025-03-19 15:09Investment Rating - The investment rating for the company is "Buy" (maintained) [6] Core Views - The company has demonstrated steady growth in performance, with significant price-volume effects observed [1] - The core product series, Wuling, has maintained robust growth, with stable procurement prices and a vast market in grassroots medical terminals [3] - The company is leveraging its unique products and favorable policies to expand its market presence, particularly in traditional Chinese medicine [8] Summary by Relevant Sections Financial Performance - In 2024, the company achieved revenue of 2.58 billion yuan, a year-on-year increase of 32.81%, and a net profit attributable to shareholders of 505 million yuan, up 31.79% [2] - The first quarter of 2025 is projected to yield a net profit of 178-189 million yuan, reflecting a growth of 24.99%-32.71% [2] Product Analysis - The Wuling series, including Wuling capsules, has shown a revenue growth of 17.14% in 2024, with Wuling capsules' sales volume and revenue increasing by 22.62% and 15.96%, respectively [3] - The Bailing series has been selected for national procurement, which is expected to enhance its competitive edge and facilitate volume growth despite a short-term price decline [5] Market Strategy - The company has effectively implemented a "one body, two wings" strategy, resulting in significant revenue growth in traditional Chinese medicine products, with a 45.82% increase in Chinese medicine pieces and a 145.34% increase in formula granules in 2024 [7] - The marketing strategy has been upgraded, and the company is exploring new sales channels, including internet and e-commerce [8] Earnings Forecast - The company forecasts revenues of 2.60 billion yuan, 3.21 billion yuan, and 3.81 billion yuan for 2024, 2025, and 2026, respectively, with net profits of 534 million yuan, 713 million yuan, and 912 million yuan [9]