Investment Rating - The industry investment rating is "Positive" and maintained [5] Core Viewpoints - The launch of the Huawei Pura X, the first phone fully equipped with HarmonyOS 5, is expected to accelerate market acceptance and penetration of the Harmony ecosystem, benefiting the entire industry chain [1][3][7] - The HarmonyOS 5 upgrade plan is set to enhance the system's market presence, with multiple models scheduled for public testing, which may lead to increased user acceptance [7][8] - The continuous maturation of the application ecosystem, with over 400 million user feedbacks and more than 150 new features, is likely to improve user acceptance of the Harmony system [7][8] Summary by Sections Event Description - On March 20, Huawei launched the Pura X phone, which is fully equipped with HarmonyOS 5, during the Huawei Pura Pioneer Ceremony and Harmony Smart Travel product launch [3] Event Commentary - The Pura X features a dual-screen design supported by HarmonyOS, providing innovative user experiences such as AI interactions and enhanced performance [7] - The HarmonyOS 5 upgrade plan includes public testing for various models, which is expected to further increase market penetration [7] - The application ecosystem is expanding, covering 18 fields, with significant downloads for popular applications, indicating a growing user base [7][8] Industry Chain Benefits - The release of the Pura X is anticipated to accelerate the acceptance of the Harmony system, benefiting related companies in the industry chain, particularly those focusing on commercial distribution and developing independent brands based on HarmonyOS [1][7]
软件与服务:首款鸿蒙手机正式推出,生态蝶变驱动产品升级
Changjiang Securities·2025-03-25 08:47