Semir(SZ:002563) Tai Ping Yang·2025-04-02 05:50Investment Rating - The report maintains a "Buy" rating for Semir Apparel (002563) with a target price based on the last closing price of 7.24 [1][7]. Core Views - The company reported a revenue of 14.626 billion yuan for 2024, reflecting a year-on-year growth of 7.1%, and a net profit attributable to shareholders of 1.137 billion yuan, up 1.4% year-on-year [4][8]. - The fourth quarter of 2024 showed a revenue of 5.23 billion yuan, with a year-on-year increase of 9.8%, and a net profit of 380 million yuan, up 32.1% year-on-year, indicating a significant acceleration in growth [4][5]. Summary by Sections Financial Performance - For 2024, revenue from casual wear and children's clothing reached 4.19 billion yuan and 10.27 billion yuan respectively, with year-on-year growth of 0.44% and 9.6% [5]. - The gross margin for children's clothing improved by 0.5 percentage points to 47.3%, while casual wear saw a decline of 2.5 percentage points to 35.5% [5]. - Online sales for children's clothing increased by 13%, with a gross margin improvement of 2.9 percentage points due to better channel management and discount strategies [5]. Operational Efficiency - The inventory turnover days improved to 140 days, down from 185 and 159 days in the previous two years, indicating enhanced inventory management [6]. - The proportion of new products within one year increased by 25.6 percentage points to 79%, reflecting a healthier inventory structure [6]. Growth Outlook - The company is expected to continue its store opening momentum in 2025, with a focus on new store formats that could enhance store efficiency [7]. - Long-term growth is anticipated from the rapid expansion of authorized brands and overseas store openings [7]. - Projected net profits for 2025, 2026, and 2027 are 1.205 billion yuan, 1.368 billion yuan, and 1.508 billion yuan respectively, with corresponding price-to-earnings ratios of 16, 14, and 13 [8].