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爱婴室(603214):24年业绩稳健,期待25年母婴势能及万代门店加速

Investment Rating - The report maintains a "Buy" rating for the company, expecting a relative return of over 20% within the next six months [8][20]. Core Views - The company is expected to achieve steady revenue growth in 2024, with a projected revenue of 3.5 billion yuan, representing a year-on-year increase of 4.06%. The net profit attributable to the parent company is forecasted to be 106.41 million yuan, up 1.61% year-on-year [1][6]. - The company is actively optimizing its mother and baby store formats and is expected to benefit from changes in fertility policies, which may release market demand [3]. - The company is entering the IP retail market with the establishment of the first Gundam base in Jiangsu, targeting younger consumer groups and creating new growth points [4]. Financial Performance - In Q4 2024, the company reported revenue of 999 million yuan, a year-on-year increase of 9.69%, and a net profit of 58.52 million yuan, up 1.26% year-on-year [1]. - For the full year of 2024, the company’s gross margin was 26.9%, down 1.5 percentage points year-on-year, primarily due to an increase in the revenue share of lower-margin milk powder products [1]. - The company plans to distribute a cash dividend of 2.53 yuan per 10 shares, resulting in a total dividend payout ratio of 47% for 2024 [1]. Store and Operational Metrics - As of the end of 2024, the company had a total of 475 stores, with a net increase of 6 stores year-on-year. The overall sales efficiency was 11,200 yuan per square meter per year, a decrease of 0.68% year-on-year [2]. - The sales growth rate in the South China region was particularly strong, at 11.74% [3]. Revenue Projections - The company’s revenue projections for 2025-2027 are 38.12 billion yuan, 42.56 billion yuan, and 47.98 billion yuan, respectively, with corresponding net profits of 1.34 billion yuan, 1.58 billion yuan, and 1.90 billion yuan [5][6].