DOUSHEN(SZ:300010) Guohai Securities·2025-05-05 14:25Investment Rating - The report assigns an "Accumulate" rating for the company, marking its first coverage [2][10][11]. Core Insights - The company reported a revenue of 760 million yuan for 2024, a year-on-year decrease of 23.8%, while the net profit attributable to shareholders reached 140 million yuan, showing a significant increase of 334% year-on-year [2]. - In Q1 2025, the company achieved a revenue of 190 million yuan, a slight decline of 0.6% year-on-year, with a net profit of 37.37 million yuan, reflecting a growth of 68.1% year-on-year [3]. - The improvement in profitability is attributed to a 46.2% decrease in procurement costs for software, hardware, and services, leading to a 14.2 percentage point increase in overall gross margin [2][10]. Financial Performance Summary - For 2024, the company’s gross margin improved to 46%, with a net profit margin of 18.1%, up by 14.9 percentage points year-on-year [2][11]. - The company’s operating expenses as a percentage of revenue were 29.8% for sales, 12.7% for management, and a reduction in R&D expenses due to increased capitalized expenditures [2]. - The forecast for 2025-2027 indicates expected revenues of 960 million yuan, 1.185 billion yuan, and 1.387 billion yuan, respectively, with net profits projected at 203 million yuan, 293 million yuan, and 372 million yuan [9][10][11]. AI Integration and Product Development - The company has integrated AI into its curriculum, generating revenue of 27.31 million yuan from AI education services in 2024 [4]. - The AI live classes have shown positive feedback during internal testing, enhancing the classroom experience with real-time interaction and monitoring of student engagement [4][8]. Market Performance - As of April 30, 2025, the company's stock price was 7.15 yuan, with a market capitalization of approximately 14.78 billion yuan [6][11]. - Over the past 12 months, the company's stock has outperformed the CSI 300 index, with a return of 173.9% compared to the index's 4.6% [6].