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新能源乘用车周度销量报告-20250512
Dong Zheng Qi Huo·2025-05-12 14:13
  1. Report Industry Investment Rating No relevant content provided. 2. Core Viewpoints of the Report - In the 18th week of 2025 (April 28 - May 4), the retail sales of passenger cars reached 420,000, a year - on - year increase of 17.6%. The retail sales of new energy passenger cars were 203,000, a year - on - year increase of 38.4%. The new energy penetration rate was 48.4%, up 7.2 percentage points from the same period last year and down 4.6 percentage points from the previous week. Since the beginning of this year, the cumulative retail sales of passenger cars have been 6.874 million, a year - on - year increase of 4.0%, and the cumulative retail sales of new energy passenger cars have been 3.347 million, a year - on - year increase of 32.5%. The cumulative new energy penetration rate is 48.7% [2][13]. - The demand in the new energy vehicle market is clearly differentiated. Leading brands have consolidated their leading positions, but the market pattern is not fixed. New brands have brought new variables, and traditional car companies are achieving excellent performance in new energy sales [3][23]. 3. Summary According to the Catalog 3.1 Passenger Car Market Weekly Overview - Overall Sales and Penetration Rate: In the 18th week of 2025, the retail sales of passenger cars were 420,000, a year - on - year increase of 17.6%. The retail sales of new energy passenger cars were 203,000, a year - on - year increase of 38.4%. The new energy penetration rate was 48.4%, up 7.2 percentage points from the same period last year and down 4.6 percentage points from the previous week. Since the beginning of this year, the cumulative retail sales of passenger cars have been 6.874 million, a year - on - year increase of 4.0%, and the cumulative retail sales of new energy passenger cars have been 3.347 million, a year - on - year increase of 32.5%. The cumulative new energy penetration rate is 48.7% [2][13]. - Sales by Power Type: Among passenger cars, traditional fuel, hybrid, and new energy vehicles sold 196,000, 20,000, and 203,000 respectively, with year - on - year growth rates of 0.6%, 34.5%, and 38.4% respectively, accounting for 46.8%, 4.8%, and 48.4% of passenger cars. Among new energy passenger cars, pure - electric, plug - in hybrid, and extended - range vehicles sold 115,000, 64,000, and 25,000 respectively, with year - on - year growth rates of 34.0%, 31.7%, and 92.5% respectively, accounting for 56.5%, 31.3%, and 12.2% of new energy passenger cars [18]. - Sales by Production Attribute: Among passenger cars, self - owned and joint - venture brands sold 264,000 and 156,000 respectively, with year - on - year growth rates of 31.6% and - 0.4% respectively, accounting for 62.9% and 37.1% of passenger cars. Among new energy passenger cars, self - owned and joint - venture brands sold 187,000 and 17,000 respectively, with year - on - year growth rates of 47.3% and - 18.0% respectively, accounting for 91.9% and 8.1% of new energy passenger cars [18]. 3.2 Key New Energy Vehicle Manufacturers' Sales Analysis 3.2.1 BYD - Weekly sales were 65,000, with BYD brand selling 62,000, and Denza, Fangchengbao, and Yangwang brands selling 3,000, 2,000, and 19 respectively. Since March 2022, BYD has stopped the production of fuel vehicles and focused on new energy vehicles. Since March this year, it has released the super e - platform and launched new cars such as Denza N9, Yangwang U7, and Fangchengbao Titanium 3 [24]. 3.2.2 Geely Automobile - Weekly sales were 40,000, with 22,000 being new energy vehicles (3,000 from the ZEEKR brand), and the electrification rate reached about 55%. In 2024, the company released the "Taizhou Declaration". The Geometry brand was incorporated into the Galaxy brand. Recently, Geely acquired ZEEKR. The 2025 sales target is 2.71 million, with Geely, ZEEKR, and Lynk & Co brands targeting 2 million, 320,000, and 390,000 respectively, and the new energy vehicle sales target is 1.5 million [27]. 3.2.3 SAIC - GM - Wuling - The overall weekly sales of passenger cars were 14,000, with 12,000 being new energy vehicles, and the electrification rate was about 86%. Recently, Wuling Hongguang launched an extended - range version, and Baojun launched the "Baojun Xiangjing" with plug - in hybrid and pure - electric options, but pure - electric models still dominate in sales [35]. 3.2.4 Changan Automobile - The overall weekly sales of passenger cars were 24,000, with 11,000 being new energy vehicles, and the electrification rate was about 47%. Its new energy brands Shenlan and Qiyuan sold more than 4,000 and 3,000 respectively. In addition, Avita, a joint venture with Huawei and CATL, sold about 2,000 [40]. 3.2.5 Chery Automobile - The overall weekly sales of passenger cars were 24,000, with 7,000 being new energy vehicles, and the electrification rate was about 30%. Its new energy brands iCAR, Chery New Energy, and Zhijie (a brand under Hongmeng Zhixing) each sold about 1,000 [48]. 3.2.6 Tesla - The sales of Tesla (China) in that week were 7,324. Model 3 sold 1,987 and Model Y sold 5,337. This year, Tesla has launched multiple promotions, such as the "biggest discount package ever" for Model 3 after the Spring Festival and new promotions in April [54]. 3.2.7 New - Force Car Manufacturers - Li Auto sold 11,000, mostly L - series models. Wenjie sold about 7,000, with a significant month - on - month increase. The new car M8 was launched on April 16 and started delivery on April 20. Leapmotor, Xiaomi, and XPeng each sold about 6,000, NIO sold about 5,000, and Aion sold about 4,000 [56][57].