Investment Rating - The report maintains a "Buy" rating for JD.com (JD/9618.HK) with a target price of US$50/HK$194, reflecting its attractive valuation compared to peers in the eCommerce sector [7][12][16]. Core Insights - JD Retail has shown strong profit growth, with a revenue acceleration across all categories, particularly in healthcare (+26% year-on-year) and general merchandise, making it one of the fastest-growing eCommerce platforms in China [1][2]. - The food delivery business has ramped up faster than expected, reaching nearly 20 million daily orders, which is about one-third of Meituan's food delivery volume [1][9]. - Despite the strong performance in JD Retail, the report anticipates a decline in JD Group's adjusted net profit by 9% year-on-year to Rmb43 billion for FY25 due to increased investments in food delivery [2][11]. Summary by Sections JD Retail Performance - JD Retail's revenue growth is projected at 14% for 2Q25 and 12% for FY25, driven by strong sales in electronics and appliances (+17% year-on-year) and general merchandise (+15% year-on-year) [10][11]. - The adjusted EBIT for JD Retail is expected to reach Rmb53 billion for FY25, reflecting a 26% year-on-year increase [1][11]. Food Delivery Business - The food delivery initiative has onboarded over 1 million merchants and is expected to incur losses of Rmb20 billion for FY25, up from previous estimates due to higher-than-expected order volumes [1][9]. - The report highlights the potential for cross-selling opportunities between food delivery and other JD Retail categories, which could enhance customer acquisition and retention [2][12]. Market Position and Valuation - JD's market share in the retail sector has increased significantly, with JD Retail's growth at 16%, nearly three times the industry average of 6% [15]. - The report emphasizes JD's unique business model combining first-party sales and a third-party marketplace, which positions it favorably against competitors [7][12]. Financial Estimates - Revenue estimates for JD Group have been raised by 2-3% for FY25-27, while adjusted net profit estimates have been revised down by 13% due to food delivery losses [11][38]. - The report projects a non-GAAP net margin of 3.3% for FY25, down from 4.0% previously, reflecting the impact of increased food delivery investments [11][38].
高盛：京东&京东物流-2025 年第一季度点评：京东零售表现强劲超预期，京东即时配送业务扩张加速；维持买入评级