


Investment Rating - The investment rating for the company is "Buy" for both A-shares and H-shares, with target prices set at RMB 39.69 and HKD 21.31 respectively [8][13]. Core Views - The launch of the new Wei brand Gaoshan models, priced at RMB 309,800 and RMB 353,800, is expected to enhance market competitiveness due to improved features and a price advantage over competitors [1][2]. - The company is accelerating its transition to new energy vehicles, with expectations of improved profitability as new models gain traction in the market [1][3]. - The Gaoshan models are equipped with advanced features such as a high-performance hybrid system and an intelligent cockpit, which are anticipated to attract a significant number of sales, potentially exceeding 5,000 units per month [3][4]. Summary by Sections Product Launch and Features - The new Gaoshan models have a length of 5,280mm and 5,410mm, with the Gaoshan 8 being 235mm longer than its predecessor, aligning with mainstream market configurations [2]. - The new models feature a hybrid system with a fuel consumption rate of 7.15L per 100km and over 200km of pure electric range, enhancing their appeal for both commercial and family use [2][3]. Market Expansion - The company is set to open a factory in Brazil by mid-2025, which is expected to enhance its localization capabilities and strengthen its presence in the South American market [4]. Financial Projections - The company forecasts net profits of RMB 15.32 billion, RMB 18.57 billion, and RMB 20.13 billion for the years 2025, 2026, and 2027 respectively, with a projected revenue growth of 36.15% in 2025 [7][18]. - The estimated PE ratios for A-shares and H-shares are 22x and 11x respectively for 2025, reflecting a competitive valuation in the market [5][13].