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美团-W(03690):一季度核心主业增长亮眼,阶段增加投入稳固经营根基
03690MEITUAN(03690) 国信证券·2025-05-29 05:51

Investment Rating - The investment rating for Meituan-W (03690.HK) is "Outperform the Market" [6][24]. Core Views - The report highlights that in Q1 2025, Meituan achieved an adjusted profit of 10.949 billion yuan, which is a 46.2% year-on-year increase, surpassing market expectations [1][9]. - The core local business revenue reached 64.325 billion yuan, reflecting a 17.8% increase, also slightly above Bloomberg's forecast [2][11]. - New business revenue was 22.232 billion yuan, up 19.2% year-on-year, with an operating loss of 2.273 billion yuan, showing improvement in loss rate [3][12]. - The report anticipates a slowdown in core local business revenue growth in Q2 2025 due to increased competition and promotional activities [4][19]. - The company is expanding its overseas operations, committing to invest 1 billion USD in Brazil over the next five years [4][19]. Summary by Sections Financial Performance - In Q1 2025, Meituan reported total revenue of 86.557 billion yuan, an 18.1% increase year-on-year, and an operating profit of 10.567 billion yuan, which is a 102.8% increase [1][9]. - The adjusted operating profit margin was 12.2%, up 5.1 percentage points year-on-year [1][9]. Core Local Business - The core local business generated revenue of 64.325 billion yuan, with significant contributions from delivery services, commissions, and online marketing services [2][11]. - The operating profit for this segment was 13.491 billion yuan, with a profit margin of 21.0%, which is 3.2 percentage points higher than the previous year [2][11]. New Business Development - New business revenue was 22.232 billion yuan, with an operating loss of 2.273 billion yuan, indicating a loss rate improvement of 4.6 percentage points year-on-year [3][12]. - The report notes that the Keeta model continues to show good growth, and the company is focused on long-term capability building despite current losses [3][12]. Future Outlook - The report suggests that increased investment in core operations and international expansion will impact profit forecasts for 2025-2027, with adjusted net profits projected at 44.7 billion, 58.7 billion, and 71.8 billion yuan respectively [5][20]. - The competitive landscape is expected to remain challenging, but the long-term operational capabilities of merchants and riders are viewed as a strong competitive moat for Meituan [5][20].