Investment Rating - The investment rating for BYD is "Buy-A" with a target price of 454.25 CNY per share, maintaining the rating [7][12]. Core Views - BYD's sales in May 2025 reached 377,000 vehicles, a year-on-year increase of 14% and a month-on-month increase of 1%. Pure electric vehicle sales were 204,000 units, up 40% year-on-year and 4% month-on-month [2][3]. - The company's overseas sales of new energy vehicles in May 2025 reached 89,000 units, a year-on-year increase of 137% and a month-on-month increase of 13% [4]. - The report anticipates continued growth in BYD's basic operations, high-end product offerings, and overseas expansion, with expected net profits of 552.1 billion, 643.9 billion, and 812.4 billion CNY for 2025-2027 [5][12]. Summary by Sections Sales Performance - In May 2025, BYD's domestic sales were approximately 288,000 units, reflecting a decline of about 2% month-on-month and year-on-year, primarily due to weak overall terminal demand and the nearing end of inventory clearance for non-intelligent driving versions [2]. - The Dynasty and Ocean series launched price promotions on May 23, which are expected to boost store visits and order growth [2]. Product Launches - The Dynasty and Ocean series sold a total of 348,000 units in May, with the Dynasty series at 161,000 units (down 7% year-on-year) and the Ocean series at 183,000 units (up 28% year-on-year) [3]. - New models such as the Sea Lion 07DM-i and BYD e7 were launched, contributing to the sales growth of high-end brands like Tengshi and Fangchengbao [3]. Overseas Expansion - BYD's overseas sales continue to set new records, with significant progress in various regions including the Americas, Europe, and Asia [4]. - The establishment of a European headquarters and the launch of new models in multiple European countries are part of BYD's strategy to enhance its international presence [4]. Financial Projections - The report projects BYD's revenue growth rates of 42% for 2023, 29% for 2024, and a steady increase in net profit margins, with a net profit margin of 5.6% expected by 2025 [13][14]. - The company's earnings per share (EPS) are forecasted to grow from 9.88 CNY in 2023 to 18.17 CNY in 2025, reflecting strong profitability [13][14].
比亚迪(002594):5月海外销量再创新高,高端品牌增长亮眼