房地产行业深度研究报告：异变：房价如何影响消费

Investment Rating - The report maintains a "Recommendation" rating for the real estate industry [4] Core Insights - The relationship between housing prices and consumption has changed significantly since 2018, with a notable weakening of correlation post-2018 [9][14] - The report identifies two layers of analysis regarding the relationship between housing prices and consumption: a shallow layer influenced by income and a deeper layer concerning the ability of housing prices to shift the demand curve [22][62] - The efficiency of the real estate sector's impact on economic growth has decreased since 2018, primarily due to the diminishing effectiveness of land finance and land fiscal policies [10][62] Summary by Sections Industry Basic Data - The real estate sector comprises 107 listed companies with a total market value of 1,111.02 billion and a circulating market value of 1,060.27 billion [4] Relative Index Performance - The absolute performance over 1 month, 6 months, and 12 months is -0.3%, -16.7%, and -4.7% respectively, while the relative performance is -2.1%, -14.7%, and -11.5% [5] Research Findings - Prior to 2018, housing prices were positively correlated with consumption, but this correlation has weakened significantly since then [9][14] - The report emphasizes that the real estate sector's early-cycle characteristics were driven by land finance and fiscal policies rather than the real estate industry chain itself [27][62] - After controlling for income, the report finds that rising housing prices tend to have a negative impact on consumption [47][62] Investment Recommendations - The report suggests that investment opportunities in residential development companies lie in two main areas: policy maneuvering and companies with competitive advantages in niche markets, such as Greentown China and China Resources Land [10][62] - It also highlights potential opportunities in commercial real estate companies, including Swire Properties and China Resources Vientiane Life, as well as in intermediary businesses with strong competitive advantages like Beike-W [10][62]