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小鹏汽车-W:一季度销量同比增长331%,MONA M03新版本上市1小时大定破万台-20250605

Investment Rating - The investment rating for the company is "Outperform the Market" [5][31]. Core Views - The company achieved a significant year-on-year sales growth of 331% in Q1 2025, with a total sales volume of 94,000 vehicles [2][20]. - The revenue for Q1 2025 reached 15.81 billion yuan, representing a year-on-year increase of 141.5% [7]. - The launch of new models, including the MONA M03, is expected to drive sales further, with the new version receiving over 12,566 orders within the first hour of its release [3][27]. - The company maintains its profit forecast, projecting revenues of 88.5 billion, 118.1 billion, and 130.3 billion yuan for 2025, 2026, and 2027 respectively, while expecting net losses of 1.58 billion, 2.659 billion, and 4.682 billion yuan for the same years [31]. Financial Performance - In Q1 2025, the gross margin was 15.6%, an increase of 2.7 percentage points year-on-year, while the net margin was -4.2%, improving by 16.7 percentage points year-on-year [2][11]. - The automotive business gross margin was 10.5%, up 5.0 percentage points year-on-year, driven by increased sales and reduced costs [11]. - The service and other income gross margin was 66.4%, reflecting a year-on-year increase of 12.5% due to higher-margin technical service revenues [11]. Sales and Delivery Guidance - The company expects Q2 2025 vehicle deliveries to be between 102,000 and 108,000 units, representing a year-on-year increase of approximately 238% to 258% [20]. - Cumulative total deliveries from April to May 2025 reached 68,600 units, marking a year-on-year growth of 251% [2][20]. Model Launches and Market Strategy - The 2025 model of the X9 and the new version of the MONA M03 were launched, featuring advanced AI driving capabilities [3][24]. - The MONA M03 is positioned to penetrate the market for high-end intelligent driving vehicles priced under 200,000 yuan, enhancing the company's competitive edge [31].