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周六福通过港交所聆讯,门店总数超4000家
HUAXI Securities·2025-06-08 07:25

Investment Rating - Industry rating: Recommended [5] Core Viewpoints - Zhou Li Fu has passed the Hong Kong Stock Exchange hearing and has over 4,000 stores, maintaining a top five position in the Chinese jewelry market from 2017 to 2024 [1][21] - The company’s revenue for 2024 is projected to be CNY 5.718 billion, an increase of 11.0%, with a net profit of CNY 706 million, up 7.1% [2] - The product mix includes 91% gold jewelry and 9% diamond-set jewelry, with a diverse range of product series [1][2] Summary by Sections Industry & Company Dynamics - Zhou Li Fu operates a comprehensive business model integrating product development, supply chain, franchising, and brand management [1] - The company has a strong offline sales network with 4,129 stores across 31 provinces and cities in China, and 4 overseas stores [2][21] - Online sales are rapidly growing, with a CAGR of 46.1% from 2022 to 2024 [2] Macroeconomic & Industry Data - In April, the total retail sales of consumer goods increased by 5.1% year-on-year, with jewelry retail sales growing by 25.3% [27][41] - National gold consumption in Q1 2025 was 290.49 tons, a decrease of 5.96% year-on-year, with jewelry demand particularly affected by high gold prices [43][44] Investment Recommendations - Five investment themes are suggested: 1. Recovery of offline traffic benefiting traditional retail [54] 2. Continuous upgrades in AI technology [54] 3. Increased consumer willingness to pay for emotional value in new retail [54] 4. Recovery of cyclical sectors under domestic demand promotion [54] 5. Opportunities for domestic brands to expand overseas [54]