Investment Rating - The report maintains a "Recommended" rating for the smart home industry [6][29]. Core Insights - The smart home industry is benefiting from government policies aimed at stimulating consumption through the expansion of appliance subsidy categories and the promotion of old-for-new programs, which are expected to drive sales in the home appliance and home sectors [4][29]. - Technological advancements in IoT, AI, machine learning, and big data are expanding the application boundaries and interaction depth of smart home devices, creating high-value innovative products and services to meet diverse consumer needs [4][29]. - The easing of the US-China tariff conflict is expected to favor Chinese home appliance companies' overseas expansion, while domestic demand is driven by rising living standards and the increasing need for home care solutions due to an aging population [4][29]. Summary by Sections Market Review - In the past two weeks (May 24 - June 6, 2025), the Shanghai Composite Index rose by 1.10%, the Shenzhen Component Index by 0.51%, and the ChiNext Index by 0.89%. The smart home index (399996.SZ) increased by 2.58%, outperforming the Shanghai Composite by 1.48 percentage points [11][12]. - Year-to-date, the smart home index has risen by 2.76%, again outperforming the Shanghai Composite by 1.75 percentage points [11][12]. - Among the smart home index components, the top five stocks by increase over the past two weeks were Shenghong Technology (+32.38%), Cambridge Technology (+23.29%), Xiechuang Data (+19.62%), Craft Home (+16.01%), and Zhongke Lanyun (+11.84%) [14][15]. Industry Policy Tracking - The Ministry of Commerce supports national economic development zones in large-scale equipment updates and encourages the inclusion of foreign trade quality products in the old-for-new consumption policy [16][17]. - A draft opinion from the Zhejiang Economic and Information Technology Department proposes to promote foreign trade quality products under the old-for-new policy [17]. Industry News Tracking - In the first five months of 2025, the sales volume of old-for-new consumer goods exceeded 1 trillion yuan, with significant participation in various categories [26][27]. - The first round of subsidy funds for the old-for-new program has been exhausted in some regions, indicating strong demand [26][27]. - Aishida plans to invest up to 150 million yuan in Vietnam for the construction of cookware, small appliances, and industrial robot projects [28]. Investment Recommendations - The report emphasizes that the smart home industry is expected to benefit from both upstream and downstream sectors due to supportive policies, technological advancements, and increasing consumer demand [4][29].
智能家居行业双周报:多地首轮国补已用完,带动超万亿销售额-20250609
Guoyuan Securities·2025-06-09 03:41