Huachuang Securities·2025-06-12 07:53Investment Rating - The industry investment rating is "Recommended" with expectations of exceeding the benchmark index by more than 5% in the next 3-6 months [17]. Core Viewpoints - The summer film season is crucial, spanning three months (June, July, August), and historically contributes significantly to annual box office performance, accounting for 28%, 34%, and 25% of total box office from 2022 to 2024 [6][4]. - As of June 10, 2025, 69 films have been scheduled for release in the summer season, indicating a robust supply of content, with several high-profile films set to premiere [6][7]. - Market expectations are currently low, but there is optimism for marginal improvement in the box office driven by quality content releases [6][4]. - The report recommends actively monitoring companies such as Maoyan Entertainment, Wanda Film, Shanghai Film, and others due to the anticipated positive impact of the summer film season [6]. Summary by Sections Industry Basic Data - The industry comprises 18 listed companies with a total market capitalization of 204.95 billion and a circulating market capitalization of 189.99 billion [3]. Relative Index Performance - The absolute performance over the last 1 month, 6 months, and 12 months is 4.2%, -4.6%, and 18.5% respectively, while the relative performance is 2.9%, -2.3%, and 8.6% [4]. Upcoming Film Releases - Key films scheduled for release include "分手清单" on June 14, "酱园弄·悬案" on June 21, and "侏罗纪世界：重生" on July 2, among others, showcasing a diverse lineup for the summer season [7][8].