Investment Rating - The investment rating for the company is not explicitly stated in the provided documents, but the report indicates a positive outlook on the company's performance in the context of its market position and growth potential [1]. Core Viewpoints - The report highlights that Sensible Holdings, as a leading functional sofa manufacturer, is progressing steadily with stable domestic sales and continued growth in international sales [1]. - For FY2025, the company achieved a revenue of HKD 16.903 billion, a decrease of 8.2% year-on-year, and a net profit attributable to shareholders of HKD 2.063 billion, down 10.4% year-on-year [1]. - The report emphasizes the company's focus on enhancing its marketing strategies and product channels to improve domestic sales performance [2]. - The international market, particularly non-US regions, showed promising growth, with FY2025 international sales revenue reaching HKD 6.666 billion, an increase of 8.3% year-on-year [3]. Summary by Sections Domestic Sales - In FY2025, domestic market revenue was HKD 9.927 billion, down 17.2% year-on-year, with a gross margin of 40.4% [2]. - Offline store revenue was HKD 6.799 billion (down 16.6%), while e-commerce revenue was HKD 2.193 billion (down 16.3%) [2]. - Sofa and related products generated HKD 6.584 billion (down 15.4%), and mattress and related products generated HKD 2.408 billion (down 19.4%) [2]. - The company sold 1.001 million sofas (down 10.6%) at an average price of HKD 6,574.4 (down 5.4%) [2]. - The company plans to enhance store management systems to improve key performance indicators for dealers [2]. International Sales - FY2025 international sales revenue was HKD 6.666 billion, with North America contributing HKD 4.420 billion (up 3.2%) and Europe and other regions contributing HKD 1.469 billion (up 22.9%) [3]. - The gross margin for international sales was 41.5%, an increase of 4.4 percentage points year-on-year [3]. - Sofa sales in North America reached 702,500 units (up 10.6%), while European sales reached 181,000 units (up 23.3%) [3]. - The report indicates that the company's production capacity in Mexico and Vietnam is sufficient to cover the US market, with minimal tariff impact [3]. Profitability and Shareholder Returns - The company's gross margin and net profit margin for FY2025 were 40.5% and 13.9%, respectively, both showing year-on-year improvements [3]. - The dividend payout ratio for FY2025 was 50.8%, reflecting a commitment to high shareholder returns [3]. - The report notes that selling and administrative expense ratios were 22.6%, a decrease of 0.6 percentage points year-on-year, indicating stable expense management [3].
敏华控股（01999）：功能沙发龙头稳健前行，内销平稳、外销延续稳增