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海外消费周报:供需优化,行业增长韧性十足-20250620
Shenwan Hongyuan Securities·2025-06-20 06:12

Group 1: Education Industry Overview - The youth vocational skills training market is experiencing a surge in demand, with the industry showing strong resilience in growth. The number of young people entering the labor market is expected to continue increasing due to a rise in university graduates and high school graduates who do not pass college entrance exams. This trend is anticipated to drive the demand for vocational skills training, with the market size projected to reach 80 billion yuan in 2025, and a penetration rate of only 5%, indicating significant growth potential [1][8]. Group 2: Higher Education Investment Trends - A turning point in investment in higher education institutions is emerging, with expectations for improved operational efficiency. Over the past three years, private higher education institutions have increased their investment to enhance educational quality amid tighter regulations. This has led to a situation where the growth rate of operational costs has outpaced revenue growth. However, as the quality of education improves, operational efficiency is expected to gradually recover in the coming year. Additionally, with capital expenditures peaking, the resumption of dividends from higher education companies is anticipated, with some companies offering dividend yields exceeding 10% at a current payout ratio of 30% and a PE ratio of around 3 [2][9]. Group 3: K12 Training Institutions - The K12 training sector is transitioning from a fully market-driven competition model to a franchise model, leading to rapid capacity expansion and significant revenue and profit growth. Following the "double reduction" policy, the capacity for academic training has decreased by 96%. Although licenses for operation are being redistributed, the supply remains limited, and non-compliant institutions contribute only 11.2% of the capacity, having minimal impact on the competitive landscape. The sector is now seeing a shift towards competency-based training, with legitimate institutions poised to accelerate capacity expansion, resulting in high revenue and profit growth [3][10]. Group 4: Investment Recommendations - The report recommends focusing on Hong Kong-listed higher education companies, as the slowdown in investment and peak capital expenditures are expected to enhance profitability. Key companies to watch include Yuhua Education, Neusoft Ruixin Group, China Education Group, and New Oriental. Additionally, attention is drawn to vocational education companies like China Oriental Education, which is expected to see significant operational improvements due to a rebound in vocational training demand. The report also highlights the potential for rapid expansion in training institutions under normalized regulatory conditions, which could accelerate revenue growth [13].