Shenwan Hongyuan Securities·2025-06-22 15:23Investment Rating - The report maintains a positive outlook on the industry, particularly on consumer sectors supported by fundamentals, indicating an "Overweight" rating for the internet media sector [3][4]. Core Insights - The report emphasizes the importance of focusing on core targets with fundamental support amidst market fluctuations in new consumption trends. Key companies highlighted include Pop Mart, NetEase Cloud Music, and various gaming companies [4]. - The gaming sector is approaching a price-to-earnings ratio of 20x for 2025, with market sentiment divided on sustainability. The report suggests that the rebound in the gaming sector is based on policy easing and better-than-expected performance [4]. - AI applications are noted for their rapid commercialization, with companies like Meitu and Kuaishou showing promising results in this area [4]. - The report also discusses the resilience of advertising companies like Focus Media, which is expected to maintain high dividend ratios despite market concerns [4]. Summary by Sections Consumer Sector - Pop Mart's recent product restocking has led to a temporary decline in second-hand market prices but is expected to enhance brand image and core customer loyalty. The company is expanding its product categories with the opening of its first global store in Shanghai [4]. - NetEase Cloud Music continues to see growth in paid users, particularly among the younger demographic, indicating a strong market position and pricing power [4]. Gaming Sector - Companies like Giant Network and ST Huatuo are highlighted for their innovative game releases and revenue growth, with specific titles expected to drive future performance [4]. - The report notes that the gaming sector's growth is supported by new product launches and improved profit margins [4]. AI Applications - The report identifies significant growth in AI applications, particularly in programming and creative tools, with Cursor's annual recurring revenue exceeding $500 million [4]. - Kuaishou and Meitu are recognized for their successful monetization strategies in AI, with Kuaishou's monthly revenue surpassing 100 million RMB [4]. Advertising Sector - Focus Media is expected to benefit from its high dividend yield and plans for strategic acquisitions to improve market positioning [4].