Guoxin Securities·2025-06-24 03:29Group 1: Deposit Trends - The trend of deposit migration reflects a shift in wealth, with decreasing deposit rates leading to increased interest in risk assets. The total household deposits have expanded to 160 trillion yuan, with nearly 75% in fixed deposits. As deposit rates decline, customers are seeking higher returns and diversified allocations, prompting financial institutions to innovate products [3][14][27] - The proportion of fixed deposits among household savings has shown a significant upward trend, exceeding 70% in early 2023 and projected to reach 72.28% by 2025. This indicates a lack of confidence in the real economy, necessitating counter-cyclical policies [14][15][30] Group 2: Asset Management Industry - The asset management industry is experiencing a structural transformation, with a notable increase in the share of fixed income products. As of March 2025, cash management and fixed income products accounted for 97.7% of bank wealth management products, reflecting a shift towards lower-risk investments [42][49] - The total scale of the asset management industry is approximately 147.82 trillion yuan, with public funds accounting for 31.77 trillion yuan, making it the second-largest segment after insurance asset management [38][41] Group 3: Insurance Sector - The insurance industry is undergoing a transformation in its liability side, with a continuous decline in liability costs and significant improvements in productivity and channel quality. For instance, the new business value (NBV) of major insurers like China Life and Ping An has shown substantial growth, with increases of 4.8% and 34.9% respectively [3][4] - The demand for long-term bonds and high-dividend assets is expected to remain strong, suggesting a favorable environment for insurers with robust business models [3] Group 4: Securities Industry - The securities industry is witnessing an improvement in marginal prosperity, with cross-border investment banking and institutional derivatives business emerging as new growth points. The domestic capital market remains active, and the recovery of overseas investment banking is evident, particularly with Hong Kong IPOs leading globally [3][4] - Recommendations include focusing on leading securities firms such as CITIC Securities and Huatai Securities, which are well-positioned to capitalize on these trends [3]