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轻工纺服行业周报:老铺新加坡客流稳健,持续关注黄金和潮玩板块-20250710
Shanghai Securities·2025-07-10 09:47

Investment Rating - The industry investment rating is maintained as "Overweight" [4] Core Viewpoints - The light industry sector is experiencing rapid growth in demand for trendy toys, driven by Generation Z, with products like blind boxes tapping into deep emotional values. The integration of AI technologies is expected to enhance the light manufacturing sector, supported by policies aimed at stabilizing the real estate market and boosting domestic demand [2][3] - The export chain for light industry products such as thermos cups and office furniture is showing stable overseas demand, with tariff impacts expected to be gradually absorbed. Companies with overseas production capacity and supply chain resilience are recommended for attention [3] - The home goods sector is set to benefit from an additional 150 billion yuan in special government bonds for consumer upgrades, which is expected to stimulate demand and support economic growth [4] Summary by Sections Light Industry - The trendy toy sector is witnessing significant growth, with a sixfold increase in bookings for the Bubble Mart city park in June compared to the previous year, surpassing other entertainment venues in Beijing [2] - Companies to watch include Bubble Mart, Blokus, and Miniso [2] Export Chain - The light industry export chain is expected to recover as tariff policies become clearer, with a focus on companies like Jiangxin Home, Ninebot, and Jia Yi [3] Home Goods - The third batch of consumer upgrade funds will be released in July, with manufacturing PMI showing signs of improvement, indicating a potential recovery in home goods consumption [4][7] Textile and Apparel Industry - The demand for gold is projected to grow, with domestic jewelry companies expected to see sales and performance improvements in 2025. The outdoor economy is also boosting sales in sports apparel [8][9] - Companies to focus on include Anta, Li Ning, and Bosideng, which are expanding their market presence [10][11] Manufacturing - The textile manufacturing sector is expected to grow due to increased overseas production and enhanced core competitiveness, with companies like Huali Group and Weixing Co. recommended for investment [12][13]